SEOs And Bloggers - What To Say When Someone Asks What You Do lol

As a webmaster or an SEO, you might find it's fairly hard to define what you do, and that it's even more difficult to explain it to others. Whenever I'm in a new group of people and the discussion turns to 'what we do' I find myself somewhat anxious about having my turn. Sure, I do SEO and run a website, but does anyone really know what that entails? And will they think I'm actually just a bum?

More to the point, is it even really an accurate description of what I do? Sure I am a webmaster, and I do do SEO, but that's far from being the whole story. Here are some of the solutions I've come up with…

'I Work Online' 

This one is vague enough that it's always going to be true, no matter what percentage of your time is spent selling affiliate products/doing SEO/creating digital art etc. The downside though is that it's also vague enough to raise suspicion. This is the response that caused my Grandma to promise me that what I did 'wasn't illegal'…

'I'm a Writer'

Technically you do a lot of writing as a webmaster/SEO, so why not just call it what it is? This is perhaps the most accurate way to describe what you do for the biggest majority of your time, so in that regard it's the best response. Of course though people will then ask what magazine you write for, you will then say 'I write for websites' and they will then ask the age-old question: 'how does that make any money?'.

'I Run a Website'

This sounds like a legitimate job, and oddly most people won't ask too many questions about how it makes money (even though they don't understand when you say that you write for websites). It's a bit of an oversimplification and quite vague though.

One way to make this a bit better is to say 'I run a website on fitness' or 'I run a technology website'. That explains a bit more about what you're into, what you do, and the kind of person you are.

'I'm an Internet Marketer'

I would advise against this one. Sadly, too many black hat SEOs and 'social media gurus' that don't know what they're doing have given this term a bad name, meaning that people will generally assume that if you're an internet marketer, you're also as dodgy as they come. A shame, because as you know that's not really the case at all.

'I'm an Entrepreneur'

This is the honest truth. I mean most of us SEOs will also sell a few eBooks on Kindle, have some apps on the app store, have a website offering proof reading services, resell blank CDs… and when you look at this objectively it does fit the description of what it is to be an entrepreneur. There's only one slight downside to this one, and that's that it sounds terribly arrogant and self involved. Look, we can't help it if our job is really cool okay?

Tips & tricks to creating a gorgeous travel website

Sadly, how “gorgeous” your travel website looks is not going to rank it up through the SERP (Search Engine Results Page) on Google, but it will go some way to helping you to keep people on your website when they arrive, and may even help you to save a few holidays.

Take a look at your website from an outside perspective

Your first thought is going to be that you want to save money, but your second thought is that you are going to want value for money. For this reason, you should not sell your holidays on price. The price should be an after-thought, for after the user has decided that he/she wants to go on your holiday.

Make a list of the mistakes your competition are making

You can rest assured that your website is littered with mistakes. If that were not the case than you would not be looking at a website article for improving your travel website. However, you can also rest assured that your competitors also have travel websites that are littered with mistakes too.

You need to make a point of visiting your many, many competitor sites and listing down all of the mistakes that they have made. From things such as having images that are too dark or inappropriate images for what they are selling. Look for slow loading times or slow render times, and consider how easy it is to jump from page to page. Are the prices highlighted over the substance, etc? List all of the mistakes that you see and routinely eliminate them from your website.

Have the background match the location

This is a fairly easy trick that many travel websites ignore. It takes a little bit more web building, but is good for creating the right tone and atmosphere. For example, pages dedicated to Alaska or Greenland should have wintry scenes and a decoration on the background of the website. Similar tricks could be used for places such as Corfu or Brazil.

Lots of images of various places

Most holidays are sold on the back of the images that people see when they look at your website. This is why you need to include a lot of images on your website in order to really sell the holiday. It is also going to make your website appear more friendly and “gorgeous.”

Keep some of the images more personal

One mistake that travel websites make is having their websites too impersonal. They show all the locations, pan shots, sky shots, but fail to show people the smaller and more personal aspects. The best that most travel websites will do is show a few pictures of the hotel. But, people want to see what the holiday destination looks like from the ground level. They want to see how the beach looks when you have your back to the water. They want to see the side streets and people from the street level in a way that their own holiday photos are going to mimic.

Add in short video tours

This is a way of building on the idea above. You should show people how walking the streets and traveling around will look. They want to see the church across the water in Venice and the guinea pigs crossing the road in Peru. You should take a look at the videos that Disney World put out. They often have images from a high elevation, but they also have lots of shots of people walking around, of happy faces and happy encounters within their theme park. They do not show Mickey Mouse in a suit waving to a child because people are unaware that he is there.

Does your site lack substance?

There needs to be as much information as possible, but this does not mean create a user guide. That sort of thing (such as airport advice, money advice, etc), comes as an after sales product. What you need to do is show people what it would be like to be there right now. Do everything you can to make it very easy to picture yourself in that specific location.

Copy the things that work on your competitors’ websites

As you make your list of things that work from your competitors’ websites, you should also look for page/decorative elements that do work. Consider stealing their ideas in order to apply them to your own website. It may be anything from a web page theme to a full web page programmatic element.

About the author:  Kate Funk is a professional blogger and writer at www.speaken.net. She specializes in topics of interest to techno geeks and networking enthusiasts.

Business growth With Online Marketing

Most of the businesses reach a point in their growth where they want to expand and establish themselves as a bigger body. With the tools and applications that internet is providing, it is rapidly changing the ways in which business is carried out online. All the online media evolves by bringing in changes in marketing and behavior practices carried out online. To keep up with these continuous changes might be a little difficult for small sized and medium sized business’.

Trends in Online Marketing:

Mobile Commerce:
As the mobile and internet technology converge it is now possible for many consumers to access various websites, buy and pay for many items on their mobiles itself. Most of the manufacturers are now including QR codes to product packaging as they are looking forward to increase their mobile sales. You need to keep in mind that your company website is optimized so that it is easy for users to view it from the mobile phones if they would like to captivate the ever increasing mobile consumer market.

Social Marketing:
Social media platforms are the most forms of inexpensive ways for you to promote your business in the market. Their viral capabilities give you a lot of exposure giving you the opportunity to serve your existing customers and get in touch with your potential customers. While your presence in various networking sites will boost your business growth, some of them will have to focus primarily focus on few yet powerful networking sites like Google Plus and Facebook. Facebook now has more than 700 million users. It is predicted that it might have about a billion people by the end of 2013. Do you know that this social networking goliath is considered as the world’s 3rd populated country? So, I guess you must be able to make out how you can promote your services on such a large platform as this. On the other hand, Google plus has various marketing tools for building reputation, advertisement as an authority. It also enjoys the support of the Search Engine Herculean Google.

Rise of Social Consumers:
Online consumers these days are very much occupied in marketing campaigns, social media popularity, making decisions for purchasing items based on positive feedback from consumers. Search engines are now using the feedback from consumers of various products as search results display. Thereby, managing your brand reputation online has become even more important these days.

Online marketing strategy:

Market Research:
Having passion alone will not fetch you success in online business. You need to know if there is a market which needs the services and products you would like to offer. You need to study the market. Recognize and then target a section of the market. You will need to learn everything about your potential clients or consumers i.e., their needs and their language. Understanding the market and the potential customers clearly is fundamental for content creation and smart keyword research.

Goal Setting:
You won’t know where to head to if you don’t know where to get to. Evaluate your business’ current status, what it has accomplished till date and what should its goals be. Your business goals should be consistent with your website. You can increase conversions as you improve your sales copy and landing pages to encourage many to purchase your websites services and products. You can increase your leads by using list building methods like publishing useful content, adding a squeeze page or an email capture form or by offering freebies for email address. You can earn income by targeting better customers or by increasing prices.

Content development and content strategy:
Posting valuable content with the right keyword placement and keyword density promotes your site by flooding in visitors and the existing ones returning to your site. Quality content advances linking and sharing of the content, it stimulates follows, likes, comments and +1’s which is a crucial factor to gain search engine rankings.  An effectual content strategy when implemented consistently is liable to boost a website’s immunity against sudden alteration in search engines algorithms.

Keyword Research:
Including the appropriate keywords in websites’ text content and technical elements gains your website top search engine rankings and search engine visibility. Thereby, increasing traffic to your website. For example, if you are looking forward to start a PPI Claims Firm or a Cosmetics Firm, you will have to insert all the keywords related to it in your web content. This will surely help you boost traffic to your website.

Social Media strategy:
Generating quality backlinks to your website will also boost search rankings and traffic to your website. Social Media is useful for getting in touch with people who can share website content and create links to it and also for uncovering market problems and needs. Press releases can also help as most of them spend their time sharing, commenting and reading new articles they see on internet.

Coping with the accelerated advancements in online marketing might be a challenge. A proper digital marketing strategy must be very simple and easy to comprehend. It must be able to provide clear directions for the manger or owner to implement.

Written by: Joanna Luis. She has 2 years of experience in business in UK markets. She provides many suggestions for investors who were just beginners. In her free time, she writes articles related to business and finance. Presently, she is focusing on income support, a kind of income benefit and Online marketing trends.

What is a good interface?

When designing a website, the user interface should be one of your priorities. A well designed user interface means that content can be found quickly, and can be structured in such a way through HTML, CSS, and JavaScript to load and run dynamically without slowing down the loading times of the pages. In this context, what are some of the different areas that you should be focusing on if you want to get the most out of a website interface for your next project?

Usability should always be the focus when designing an interface, as should functionality so that a page is coded as cleanly as possible for loading. Some of the basic principles of web design, which can include using negative or white space, CSS styling for elements to increase visual style without loading up HTTP requests, and simple JavaScript to ensure that the user experience is as smooth as possible.

Good interfaces can also be customisable, whereby users have the option to adjust colour schemes, hide some content, or change the language of a page without having to rely on external browser support. Integrating interactive features and unobtrusive help buttons and chat windows can also help a page to be easily navigated without having to overload a user with extra tabs and pop-up windows.

Taking a generally minimalist approach to a website’s interface can make it much easier to future proof your basic layout; sketching out what should be on each page before coding can similarly allow you to avoid anything more than the most essential content to be included. A site map can be used to keep content clearly organised if it’s not already marked out on a page. CSS3 properties used with HMTL can also be useful if you want to increase loading times for buttons and styling elements.

Good user interfaces can be familiar without having to be bland or template generated. Remember that users will likely be viewing a site on multiple devices, so make the interface as clean as possible so that it can be negotiated on different screen sizes. Responsive design using CSS3 media queries can be particularly effective at allowing you to set minimum and maximum parameters for screen sizes and the layout of your site.

Ultimately, then, the best user interfaces are all about balancing minimalism with functionality, and creating a markup that’s not going to slow down transitions between pages. Web development companies like Webigence offer examples of how these kinds of clear but functional sites can be created, as well as how you can benefit from optimised images, responsive design, and pages that are suitable for viewing on mobile as well as desktop and laptop screens.

About the Author: Rosette has interests in multiple areas of web design and the best ways to improve site usability.She has been writing about web design for several years, and recommends using companies like Webigence if you want to receive a high quality custom development service for a new project.
 

5 Little SEO Tricks You Can Use To Improve Your Rankings

SEO is full of very competitive people who are all going after the same keywords as you, so what are you going to do about it? Are you going to do the exact same things as everyone else? Most people just write a 500 word article then try to build backlinks to it. There is definitely nothing wrong with that and you will see success, but sometimes you need to take your game to the next level.

There are certain SEO techniques people don't use. Maybe they don't know them, or maybe they don't think these techniques are needed. I want to share some of them with you today because if you start using them they can bring quick success. Sometimes doing something different is the only way you can compete with people who have years of SEO experience behind them.

Write longer articles

When you write a short article it means people don't get enough quality information out of it. You might be a great writer, but I don't think you have the power to blow someone away within a few hundred words. That is usually the same length as an opening paragraph in a novel or magazine article. If you want to increase your chances of getting better rankings you should write more words.

Sprinkle long-tails around

Because you're writing longer articles it also means you have the chance to sprinkle more long-tail keywords throughout them. This would happen naturally, but if you go into some keyword research software and look for a bunch of easy-to-rank-for keywords you will obviously see better results. Sometimes you can rank for them just by mentioning them inside an article, so your traffic will keep snowballing.

Manipulate link juice

Everyone should have powerful pages on their site that contain some of the best information they have available. These pages should be used to try ranking for some of the most powerful keywords in a particular niche. If you have these pages on your site you need to make sure lots of links are pointing to them from other pages because it will mean a lot of link juice flows through to them.

The rule of 200

You definitely can't expect everyone to link to your new articles until you've built up a great reputation. In the beginning you have to do everything yourself and this is what separates the winners from the losers. Email 200 people every time you publish an important article and let them know their readers would enjoy it. You won't get 200 links, but you might get 20.

Easier to find

We've already talked about powerful pages, but this is another technique you can use. Make sure they are easily visible on the homepage. It means more people will be able to find those pages and read them. Then they can share them on social media or in forums. Backlinks will be getting built at a faster rate and your rankings will increase because of it. Pages with a lot of traffic always become super successful.

About the Author: Jenny Wadlow is a freelance blogger. She recently wrote an article for Rank First, an SEO studio. She has a keen interest in the latest advancements in the field of digital media. To know more about her opinions follow her on Twitter @JennyWadlow.

5 Web Design Myths You Need To Forget About If You Want To Succeed

There are a lot of weird myths floating around the web design world at the minute and people are suffering because of it. Any professional designer will know the truth because they have a lot of experience, but most people who decide to throw up a website and start a business don't have a clue what they should be doing.

Maybe people are still preaching tactics from 5 years ago because they don't know any better. If you're not having great success it could be something to do with your design. I know that sounds crazy, but it's most definitely possible. Take a look at some of those horrible design myths you should forget about before they screw you over.

Nobody scrolls down anymore

This is something you should definitely be aware of because too many people are still stuffing things above the fold when it's not needed. When the internet was relatively new everyone would click from website to website without stopping to take a breath. Now that we're more experienced it's much more likely we will scroll down. Putting things above the fold still works, but you will definitely see success if something is below the fold too.

People will look for something

Nobody is going to spend a long time searching around your site looking for a sales page. They definitely won't attempt to find your opt-in box when you can't make it easy on them. I don't know why most people screw up their site's navigation because it's not easy to do. Just make sure all the important pages are within one or two clicks away from anywhere on the site. You should also stop labeling things with smart-ass names because nobody will know what page it's sending them to.

Design isn't important

Content is not king. Repeat that to yourself a hundred times and you might start to believe it. We all know content is very important, but design is important too. Some people will tell you design is more important. I'm not sure I would bother arguing over which one comes out at number one. You just need to make sure you always have a great design. You don't have to spend 10K on a professional designer at the moment, but don't go the cheap route and use a free theme. 

Learn what your readers want

There is no way in the world you will ever know what someone wants no matter how much you know them. You don't even know what your husband or wife wants when they land on a website. The only way you will ever know what someone wants is by testing it. If you perform A/B split tests you will be able to tweak your design in order to improve your conversion rate. Please test everything because guesswork will give you inferior results.

Everyone loves sexy features

I can't believe some websites still play music when you land on them. This is probably the best example of why sexy features suck, but there are a lot more. The main reason people decide to include these features is because they're not thinking straight. A website shouldn't be there to impress anyone. It should be there to make you more money, so stop being fancy and from now on you should try to keep everything as simple as possible.

Do you see where you're going wrong?

I hope you learned a lot today because it means you were doing things wrong. That is a good thing because once you make some changes to your site you will see an improvement right away. Go away and correct your mistakes then watch your profits improve overnight. 

About the Author: Michael Todd is a part of Pen Tech Consulting, a company offering SEO services and much more. Being tech savvy, he is well versed with the latest technological advancements. Click here to know more about him and his company.

SEO And Web Design - When Should You Go It Alone And When Should You Get Help?

When you create a website that you’re proud of, it can often end up feeling almost like ‘your baby’. You’ll have poured hours of work into its creation, and in many ways it will reflect your personality. You’ll feel almost protective of it and want to protect it, and that’s a great way to feel. Only sometimes this can actually be a negative thing. Sometimes being too ‘close’ to your project can end up clouding your judgement on important issues, and sometimes it can end up actually damaging your progress. 

One way this can happen is if you find yourself insisting on handling every part of your site on your own. Some web designers and webmasters will end up wanting to handle everything from the HTML, to the design, to the content, to the SEO. 

Problem is, few of us will be equally talented in all of these disparate areas and as such we can end up doing a sloppy job. If your skills are in HTML and SEO, then why would you inflict your design skills on your site and create the background image yourself? 

Even if you do an adequate job, a professional designer from Fiverr could probably do a better job and end up bringing far more visitors to your site. 

So when is it time to step back and trust someone else to work on your baby? Read on to find out…

When You Know It Could be Better

In the example of the wallpaper, you will probably know on some level that a designer would do a better job. Even if you’re good at something, you shouldn’t settle for that level and should instead persist until you get great. If you aren’t able to objectively judge your own work, then just ask a third party what they think.

Here’s a tip though: you should still create your own design too. This way you can show it to the professional designer, compare it with what they create and most importantly – gradually learn to do the work better yourself so that one day you can legitimately do it yourself.

When it Will Take a Long Time

Some jobs require a little expertise and creativity to begin with, but then subsequently involve lots of repetition and work to do the same task. An example is SEO. While your overall SEO strategy takes a lot of expert knowledge, the actual act of writing articles and sending them to guest bloggers etc. is really just repetitive. In such cases your expertise could probably be put to better use, so this is a perfect example of when to outsource a job to a company or service.

When You Need to Know the Details

Some jobs are a little too sensitive and personal to outsource. Coding can sometimes be this way if you have written a long code with little by way of annotations. To pass this on to someone who doesn’t know the ins-and-outs of your site, or the precise effect your aiming to achieve, could end up making matters worse and proving a mistake. When the data is personal, complex or sensitive, then you’re best off going it alone. Other times? When you love something, you have to let it go…

About the Author:  Mike is a consultant at Wisdek, a company that specializes in internet marketing. He likes talking about SEO strategies and helps many web designers achieve their goal. During his holidays, he likes spending time with family and friends.

6 Things Every ECommerce Website Should Have In Place

Running an E-Commerce site doesn’t have to be difficult when you know what your site needs to work at the best level possible. Ultimately, you want sales, but in order to achieve these you need to have a few essentials in place, so you can build up a great website and encourage both existing and new customers to choose you for the product or service they require.

Logo

Your logo is the key visual of your entire brand and you should put a lot of effort into what it implies and the message it sends to customers. Your logo should be memorable and completely unique, so that your business is easily recognizable to people choosing you. If you go for a generic logo, you may have to rely on the size of your business to see you through, this may not work for a smaller business relying on new customers, so make it enticing and interesting. 

Call To Action 

As we mentioned, your site is there ultimately to achieve sales, so this needs to be reflected in your calls to action on your site. You should concentrate on optimising these for the best possible results in terms of conversions. By learning the basics of conversion optimisation you can ensure that you make the most of your banners and linking elements of your pages.

Shopping Basket 

It is crucial that your customers have a smooth service when they go to purchase products, so you should make sure that you have a good and reputable shopping cart set up. If there is any sign that your shopping cart looks iffy, or falters as your customers are browsing the site, then it’s likely that  they won’t trust that your shopping systems are secure. If you’re running your site via a Content Management System (CMS), then try installing a trusted plugin such as WooCommerce or WP E-Commerce.

Strike A Balance With Paid and Organic 

Although it is possible to attract a lot of traffic through good Search Engine Optimisation (SEO) practices, which you should be doing anyway, it is sometimes a good idea to invest a little budget into paid advertising. Although this doesn’t have to be your sole source of traffic generation, it does often pave the way to solid and targeted leads. If budget doesn’t permit, then maybe set in place a plan to progress onto paid search as business increases. 

Trust Signals 

Showing your potential customers that you are a reputable company can include a number of things. From gaining great reviews on sites such as TrustPilot, if applicable, or simply getting on-page testimonials from clients can really improve the likelihood of people choosing your business over your competition. The main thing you need to show the world is that you are a great place to buy from and that you will deliver on what you say you will. Other trust generating factors can include offering bonuses that others don’t, such as guaranteed delivery or loyalty rewards.

Linkable Assets 

The Internet is a social place, so offer content that people want to see and in turn share. This will make sure that your website gains attention from Social Media sites and not just through search engines. Connect with your customers and you will be sure to reap the rewards.

No matter what you choose to do with your site, always make sure that you focus on what your customers specifically want. This will be different for every business depending on what products and services you are offering, so make sure you tailor an individual approach.

About the Author: Katie Belliveau is an Internet marketing nut and likes helping businesses make money. She suggests you take a look at Davpack if you’re looking for reputable packaging supplies for your E-Commerce business.

Is Wordpress Beneficial for SEO Success?

WordPress is one of the best content management systems and open source web design tools available to anyone who wants to start a website or blog. We often get a lot of questions about SEO and wordpress, SEO stands for Search Engine Optimization and its recommendations help your site to rank higher and more accurately in search engines like Google, Yahoo and Bing. Wordpress, having both it`s advantages and disadvantages, has some good benefits when it comes to SEO. 

Now let's look at some of the different SEO benefits wordpress offers.

Google Likes and Appreciates It
It is a proven fact that wordpress websites rank very well in Google search results pages and also in competitive markets as well. Therefore, it can be said that Google supports this platform and therefore wordpress sites have a high “trust factor” in the eyes of Google.

Speedy Content Creation
The major objective of building wordpress sites is that they are built to run. They are designed for speed and the publishing of content at a continuous and speedy rate. On a static html site, the speed of content creation generally takes much longer and involves hard-coding of the article. On the other hand, using wordpress for your websites will take lesser time to create and publish your content. Using Wordpress for your site brings broadness to your keyword families and therefore makes your site much more user-friendly.

Benefits of Crawl ability
This is an important criteria, websites must be crawled by search engines in order to be indexed properly and appear in the search rankings. Therefore, Wordpress is a familiar ground for search engines as the internal logic and link structure is quite easier and familiar at the same time.

Benefits of Plug-Ins and Support
Well, even before going into the details of plug-ins and their benefits, let us describe plug-ins first. Plug-ins are third party software modules that website owners can install optionally in addition to the wordpress default installation. Wordpress has a large community and the number of plug-ins available for SEO has grown immensely. These plug-ins are very useful and provide support for manual Title Tags and Meta Descriptions at a much faster rate. Therefore, these plug-ins do hold a significant role in wordpress and SEO.

Generating Fresh and New Content
This is one of the major advantages that a wordpress site undergoes and is one of the biggest features of Wordpress. When creating or publishing new content for your site, it will initially get a boost in rankings during the first few days. This is definitely very important for anyone trying to rank high on a search results page. Your site needs to be updated with current topics and news as both Google and web-surfers appreciate fresh, unique and informative content.

Pings, Comments and Trackbacks
Pings and Trackbacks are the most interactive features built into wordpress. These effective and supplementary tools help other sites to interact with Wordpress sites thus bringing in more traffic, inbound links and visitors.

Therefore, wordpress certainly has many benefits in the field of SEO and if you are planning to build a website that is user-friendly and gets a lot of traffic, then you must opt for a wordpress site.

About Author: Aditi Datta is a leading SEO and SEM strategist who works in a Seo Company in India. She also provides effective seo tips and guidelines through her writings.
 

Nine Easy Ways to Generate Traffic and Optimize Your Website

Now that you have successfully started and launched your website, there are nine ways that you can optimize your website that will attract more viewers, and turn those viewers into customers: blogging, business cards, cross-promotion, excellent content creation, Facebook, keywords, LinkedIn, linking, and Twitter.

Blogging
Blogging is a great way to optimize your site. You can either create a blog through free services such as Blogspot or Wordpress, or you can feature a blog on your website. Blogging is a great way to provide interesting information for your customer. An added bonus is that viewers can respond to your blogs, and therefore start a conversation. 

Business Cards
The old-fashioned business card is a traditional yet effective way to optimize your website. Business cards still work well, and they are an effective way to network in person, especially after a meeting or presentation, and on the off-chance that you do not have your cell phone or computer with you. Vistaprint is a great online service that will provide inexpensive and professional-looking business cards.

Cross-Promotion
Blogging and cross-promotion goes well together. Check out other blogs that are similar to yours. Comment on them and become a follower. In return, the other blogger may follow you. You can take another step and ask the blogger to guest post.  By cross-promotion, both you and the other blogger will increase visitors and potential customers.

Excellent Content Creation
Excellent content creation is the most important part of a website. If you do not have engaging and interesting content, your visitors will look elsewhere. Be sure to check for grammar and spelling, as readers do notice when writing is well-crafted.

Facebook
The power of social networking is taking the internet by storm. Setting up a Facebook account and promoting your website and making friends will attract likes and shares and views.  You can let your friends promote and optimize for you.

Keywords
Keywords are an art form when it comes to optimizing a website. The trick is to include the keyword (or phrase) inside a sentence so that is reads naturally.  Also, using keywords only a specific amount of times and spaced evenly throughout the article will make your content easy to read. If you craft your sentences well, your keywords will do the work for you.

LinkedIn
This is a great social networking website for professionals, and it is a great way to network with others in your field. Like other social networking sites, you can set up your profile and have your website with your name. You can network by adding people and giving recommendations and references.  This is also a good site if you are recruiting potential employees.

Linking
Linking is another way to cross promote and optimize your website. You can provide a link to another blog or website.  Make sure that the links are live and appropriate for your website, as dead links will irritate your readers.

Twitter
If you prefer your optimization to be short and sweet and micro-blogging is more your thing, Twitter is a powerful way to optimize your website and get your message across in 140 characters or fewer. On your Twitter page, you can have your website listed under your company name. Also, you can network by tweeting and redirecting followers to your blog or website.

There are many more methods to optimize your website. The above listed techniques are very simple and the majority of you can easily do this yourself. If you are one of the millions of bloggers using WordPress, to host your site, then you should take a look at the complete beginners guide to WordPress Seo to learn all the details of optimizing your WordPress site.